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Year of the Body Project from St Lukes and DaVinci Science Center

Da Vinci Science Center and St. Luke's
University Health Network Introduce
Year of the Human Body Project

Initiative Anchored by World-Renowned Bodies Revealed Exhibition

daVinci

Allentown, PA (9/7/2012) - The Da Vinci Science Center (DSC), a regional leader in bringing lives of all ages to science, and St. Luke's University Health Network (SLUHN), a regional leader in medical education, introduced Friday the largest community education initiative in their histories – the Year of the Human Body project, featuring the world-renowned Bodies Revealed exhibition.

Opening in Oct. 2012, Bodies Revealed uses real anatomical specimens to take visitors on a mesmerizing three-dimensional tour of the human body. Attracting nearly 15 million visitors in locations across the United States and around the world, the traveling exhibition offers an up-close look inside the skeletal, muscular, reproductive, respiratory, circulatory and other systems of the human body. Many of the carefully preserved whole body specimens are dissected in vivid athletic poses, allowing the visitor to relate to everyday activities. Other specimens illustrate the damage caused to internal organs by unhealthy behaviors, such as a healthy lung displayed next to a black lung ravaged by smoking.

Goal to Broaden Interest and Participation in Medical Careers

The Year of the Human Body project is a coordinated presentation of visitor exhibits, public experiences, outreach programs, and industry ventures intended to broaden interest and participation in medical careers. Capital BlueCross is the project's Contributing Sponsor. The project begins with public and outreach programs in September, and the Bodies Revealed exhibition appears at the Da Vinci Science Center from Saturday, October 6, 2012 to Sunday, February 10, 2013.

Presented locally by St. Luke's University Health Network, Bodies Revealed will be available for DSC visitors for $10.00 plus regular admission. DSC members can see it for $8.50 with their free standard admission. Tickets can be purchased in advance on the web at www.davincisciencecenter.org/tickets.

The Year of the Human Body also will include an appearance of the blockbuster Grossology exhibition at the Da Vinci Science Center from May to September 2013, featured visitor activities at the Center's Inquiry Island, programs by partner organizations in eastern Pennsylvania, and a public mini-medical school experience produced by the Temple/St. Luke's regional medical school in the spring of 2013. Temple/St. Luke's Regional Medical School students and St. Luke's employees will participate actively throughout the year, including service as facilitators of the Bodies Revealed exhibition.

“In St. Luke's you will find an enthusiastic physician and nursing faculty, willing to share their knowledge and skills,” said Joel C. Rosenfeld, MD, MEd, FACS, Chief Academic Officer for St. Luke's University Health Network and Senior Associate Dean and Professor of Surgery for the Temple University School of Medicine. “We will work with the Da Vinci Science Center to showcase the cutting edge medicine and technology available in the Lehigh Valley in a friendly, collegial setting here at the Center.”

A dedicated Year of the Human Body web site has been created by community partner Discover Lehigh Valley at www.yearofthehumanbody.org.

DSC Developed Project from Successful Manufacturing Initiative

The Da Vinci Science Center developed its Year of the Human Body project from its successful manufacturing industry initiative, which began in 2011. Anchored by a high-profile exhibit experience - How People Make Things, inspired by the Mister Rogers Factory Tours – the initiative hosted the first Lehigh Valley Manufacturing Summit in August 2011. DSC and its manufacturing industry partners have been developing new workforce development initiatives to be announced, and their collaboration was hailed as a "national model” by the National Association of Manufacturers (NAM), the country's largest trade organization.

Engage the Community in 12-Month Conversation with Medical and Technical Workforce

"The Year of the Human Body project and our partnership with St. Luke's University Health Network will bring to eastern Pennsylvania and western New Jersey the kind of public science experiences found more commonly in larger metropolitan areas," said Troy A. Thrash, Executive Director and CEO of the Da Vinci Science Center. "The appearance of two of the world's most popular exhibits and our programs will empower us to engage the entire community in a twelve-month conversation from which each person can gain an understanding of, and appreciation for, the robust medical and technical workforce pipeline available in his or her backyard. The Da Vinci Science Center is proud to be the inspirational and informal entry point to this pipeline while institutions of advanced learning like the Temple/St. Luke's Regional Medical School serve as the thresholds on the opposite end of the pipeline."


About St. Luke's University Health Network (SLUHN)
St. Luke's University Health Network is an integrated network of hospitals, physicians and related organizations providing care in 150 locations throughout Lehigh, Northampton, Monroe, Carbon, Schuylkill, Bucks, Montgomery and Berks counties in Pennsylvania and Warren County in New Jersey. St. Luke's University Health Network specializes in providing advanced treatment options for heart and vascular, cancer, orthopaedic, and neurological health problems. St. Luke's is the region's leader in medical education, providing programs for medical school, graduate medical, nursing and allied health students. For more information, call St. Luke's InfoLink toll-free at 1-866-ST LUKES (785-8537).

Da Vinci Science Center: Open for ExSCIting Possibilities
The Da Vinci Science Center (DSC) is an independent nonprofit organization that has inspired enthusiasm for science's ExSCIting possibilities since 1992. The Center has operated independently since 1999 and in Allentown, Pa. since 2005. The Da Vinci Science Center's experiences engage minds of all ages with the science and mathematics energizing eastern Pennsylvania and western New Jersey, tomorrow's science careers, and science's connections with the arts and other disciplines. The Center also promotes curiosity, creativity, and imagination – qualities realized by Leonardo da Vinci and the transformative innovators who have succeeded him. The Center offers more than 100 hands-on exhibits and nearly three-dozen programs for visitors of all ages, students, educators, and community groups, and engaged an all-time high of 93,503 people of all ages during its 2012 fiscal year. The 401! Creative company of Allentown, PA., is a Season Sponsor and Web Partner for the Da Vinci Science Center's exhibits and programs. Additional information and opportunities to support the Da Vinci Science Center can be found on the web at www.davincisciencecenter.org and www.facebook.com/davincisciencecenter.


Contacts

Da Vinci Science Center:
Dennis Zehner, 484.664.1002, Ext. 112, news@davincisciencecenter.org

St. Luke's University Health Network:
Kenneth Szydlow, 484.526.4130